Cas clients

Family Plus x Seeqle: recruiting early childhood learners

No items found.

220
qualified candidates
x2
Conversion rate

Problem: attracting more qualified early childhood learners

Family Plus, a specialist in home services and human services training, was looking to optimize recruitment for its CAP AEPE (Early Childhood Educational Assistant).

The main challenges:

  • Attracting more qualified learners for their training.
  • Diversifying recruitment channels, while they were mainly dependent on Indeed and Talent.
  • Reducing the cost per conversion by improving the effectiveness of campaigns.

Solution: an AI strategy to maximize qualification

To meet these challenges, Family Plus trusted Seeqle and its programmatic AI technology to capture the right profiles, where they are.

  • Deploying campaigns on Meta and TikTok to reach a wider and younger audience.
  • Optimizing targeting with AI, making it possible to reach only the most relevant candidates.
  • Continuous improvement of campaigns to maximize the conversion rate.

Results: transformed recruitment

  • 220 qualified applications generated.
  • Conversion rate multiplied by 2, guaranteeing a better return on investment.
  • More than a dozen learners recruited, confirming the effectiveness of the device.

Thanks to Seeqle, Family Plus has succeeded in diversifying its sourcing and attracting better qualified candidates, while optimizing its acquisition costs.

No items found.

Generate 5x more of qualified candidates

Benefit from the most advanced HR programmatic technology on the market.

Award-winning HR technology