51.3% qualified applications: LCL hires advisors and tech profiles

Issues: Qualification of applications for the jobs of customer advisor

LCL was facing several challenges:

• Attractiveness of candidates and strong competition : Difficulty in attracting qualified candidates and strong competition to recruit customer advisor profiles.
• Loss of applications : An inefficient centralized ATS system causing the loss of potential candidates.
• RGPD compliance : A fundamental challenge for the banking sector, requiring rigorous data management.
• Strengthening the employer brand : LCL needed to enhance its image to attract quality talent.

With Seeqle: Increase in qualified CVs & acquisition of shortage profiles

To meet these challenges, LCL used Seeqle's AI technology for targeted and optimized recruitment:

• Targeted advertising campaigns : Use of AI to deliver relevant ads to qualified candidates, across the web.
• Custom ATS : Development and integration of a tailor-made application tracking system to improve the application process.
• Multi-channel distribution of job offers : Distribution of job offers on several channels (social networks, search engines, web media, applications, emails, newsletters) to maximize the reach and impact of campaigns.

Results

• Increase in the qualification rate of applications:
  • 51.3% average qualification rate
  • 58.7% for bank advisers
  • 42.4% for private client advisors.
    

Client advisers, account managers, risk and compliance profiles: see our method for recruiting in banking.